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John Woodward Sells Sarasota for More

Home  >  Sell My Home  >  What Matters in Marketing


More buyers competing can equal a better price and better terms.


Luxury home marketing sells homes like this 7 million dollar home by John WoodwardVideo used to be for only the very high end homes.  What I have done is figure out how to get the costs down and still be able to produce quality that is a real benefit to sellers.  Engaging content and helpful information to buyers of real estate are what it takes.  If you look at my YouTube channel, yes, we have some very high end homes.

I also have more modest homes that have benefited by my marketing.  Does it work?John Woodward's Top Marketing Strategy Sells All Types of Homesin Today's Competative Real Estate Market.  Well…Easton Ct. was under contract in less than 30 days.  East Trails (on the high end) went under contract in less than a week.  Our first video was for Gold Oak.  It sold last month.

Gondola park is under contract and East Trails, the example I mentioned earlier, went under contract in less than a week.

I have no doubt that this sort of promotion and presentation of your home will be a benefit. You see, the Internet doesn't give or take exposure to buyers based on the price of your home.  Reputation and quality make the difference.  It works for $200,000 homes; it works for $7,000,000 homes.  I have sold both and everything in between and this can work for the sale of your home as well.  I'm just alone call away.

Every home can benefit but....of course, there might be a few exceptions.

 

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Recent Luxury Home Sales

6300 Midnight Pass Road Unit 1005, Sarasota image
6300 Midnight Pass Road Unit 1005, Sarasota — N/A $1,200,000

Full gulf views and right on the beach! Experience breathtaking coastal living from this spectacular 10th-floor condominium at Crystal Sands on Siesta Key being offered t...

  • 2 Beds
  • 2 Baths
  • Crystal Sands SubDv.
  • 34242 Zip Code
301 Quay Commons Unit 1410, Sarasota image
301 Quay Commons Unit 1410, Sarasota — 301 $1,915,000

THIS IS MORE THAN A CONDO. THIS IS THE SARASOTA LIFESTYLE. Welcome to BAYSO, where LUXURY, LOCATION, AND CONVENIENCE come together in the heart of Sarasota’s highly sough...

  • 3 Beds
  • 3 Baths
  • Bayso Sarasota SubDv.
  • 34236 Zip Code
2410 Siesta Drive, Sarasota image
2410 Siesta Drive, Sarasota $1,200,000

EXCEPTIONAL SOUTH GATE RESIDENCE – COMPLETELY REBUILT IN 2023 WITH A PRIVATE RESORT-STYLE BACKYARD OASIS! Welcome to 2410 Siesta Drive, where modern luxury meets the q...

  • 4 Beds
  • 3 Baths
  • South Gate SubDv.
  • 34239 Zip Code
3586 Recurve Circle, Sarasota image
3586 Recurve Circle, Sarasota $1,681,400

Priced well below reproduction cost with nearly $200,000 in upgrades, this exceptional estate offers something that's becoming increasingly difficult to find in Sarasota:...

  • 5 Beds
  • 4 Baths
  • Hampton Heights SubDv.
  • 34240 Zip Code
515 S Osprey Avenue, Sarasota image
515 S Osprey Avenue, Sarasota $2,375,000

Welcome to 515 S Osprey Avenue, a meticulously maintained modern farmhouse in Sarasota's sought-after Laurel Park neighborhood, offering the best of downtown living. Buil...

  • 4 Beds
  • 5 Baths
  • Laurel Park SubDv.
  • 34236 Zip Code
1300 Benjamin Franklin Drive Unit 301, Sarasota image
1300 Benjamin Franklin Drive Unit 301, Sarasota — The Beach Residences $2,276,000

Virtually Staged. Live where others wish to vacation... Steps from the quartz sandy shores of Lido Key sits The Beach Residences Sarasota. This luxury Gulf-front and sun-...

  • 2 Beds
  • 3 Baths
  • Beach Residences SubDv.
  • 34236 Zip Code
10418 Morning Mist Lane, Sarasota image
10418 Morning Mist Lane, Sarasota $830,000

What's Special: Pond View | Close to Amenities | Close to Trails | Pool Included. New Construction – Ready Now! Welcome to the Marino at 10418 Morning Mist Lane in Esplan...

  • 3 Beds
  • 3 Baths
  • Esplanade At Skye Ranch SubDv.
  • 34241 Zip Code
10898 Eclipse Street, Sarasota image
10898 Eclipse Street, Sarasota $934,849

Under Construction. What's Special: No Rear Neighbors | Conservation View | Close to Trails. New Construction – November Completion! Built by America's Most Trusted Home ...

  • 5 Beds
  • 5 Baths
  • Cassia At Skye Ranch SubDv.
  • 34241 Zip Code
8100 Slipway Drive, Sarasota image
8100 Slipway Drive, Sarasota $800,000

Virtually Staged. Welcome to 8100 Slipway Dr, Sarasota, FL 34240, where luxury, comfort, and peace of mind come together in one exceptional Florida home. Nestled in Water...

  • 2 Beds
  • 2 Baths
  • Waterside Village SubDv.
  • 34240 Zip Code
1170 Kings Way Drive, Nokomis image
1170 Kings Way Drive, Nokomis $1,325,000

Under Construction. PHOTOS ARE BUILDER RENDERINGS - FOR INFORMATIONAL PURPOSESE ONLY- NOT OF ACTUAL HOME. The Tranquility is an exceptional residence designed for those s...

  • 5 Beds
  • 5 Baths
  • Cassata Lakes SubDv.
  • 34275 Zip Code
2830 Bay Shore Circle, Sarasota image
2830 Bay Shore Circle, Sarasota $1,201,000

HISTORICAL HANDYMAN SPECIAL!!! -MAKE AN OFFER!!! PRICED $500,000 BELOW RECENT APPRAISAL!!! HOUSE IS IN GOOD STRUCTURAL CONDITION BUT NEEDS COSMETIC REPAIRS AND UPDATING-...

  • 6 Beds
  • 5 Baths
  • Bay Haven SubDv.
  • 34234 Zip Code
2425 Gulf Of Mexico Drive Unit 10F, Longboat Key image
2425 Gulf Of Mexico Drive Unit 10F, Longboat Key — Sea Gate Club $1,251,000

Price Reduced $100k—Welcome to Sea Gate Club #10F, a rare 10th-floor corner unit with sweeping, unobstructed Gulf views on Longboat Key. This 2-bed, 2-bath residence is f...

  • 2 Beds
  • 2 Baths
  • Sea Gate Club SubDv.
  • 34228 Zip Code
797 Benjamin Franklin Drive Unit 9, Sarasota image
797 Benjamin Franklin Drive Unit 9, Sarasota — Sand Dollar South $999,000

A little unexpected. A lot to discover. And the Gulf is part of the view. Tucked into a tropical setting on Lido Key, this end-unit townhouse is one of those homes best e...

  • 3 Beds
  • 3 Baths
  • Sand Dollar South SubDv.
  • 34236 Zip Code
8079 Slipway Dr, Sarasota image
8079 Slipway Dr, Sarasota $1,125,000

***SELLER IS OFFERING A RATE BUY DOWN INCENTIVE WITH PREFERRED LENDER ON A CONVENTIONAL MORTGAGE WITH QUALIFYING DOWN PAYMENT.***Experience refined coastal living in this...

  • 4 Beds
  • 4 Baths
  • Lakehouse Cove At Waterside SubDv.
  • 34240 Zip Code
Sarasota image
Sarasota $2,900,000

Rare opportunity to acquire a fully leased industrial investment property in Sarasota's thriving Interstate Industrial Park. Offering an attractive 7 cap rate, this ±9,00...

  • Interstate Park SubDv.
  • 34240 Zip Code

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Examples of Success

Be sure to see updated statistics and notes about each property mentioned in the video.  There are direct links to verify items where available.

5409 Azure Way Siesta Key

SOLD for 98.6% of Asking!
MULTIPLE Backups
Sold in 16 Days
31k Ad Impressions in 12 Days

1916 Wyndham Drive in Sarasota

SOLD for 97% of Asking!
42k Ad Impressions in 12 Days

4709 East Trails in Sarasota

Luxury Sarasota Home
Priced in the mid $600,000 Range
Contract in SIX days

1522 Gondola Park in Venice

Priced Just Under $200,000
Contract in ONE week of the
Video Release

3957 Easton Court in Sarasota

Priced in the mid-$200,000's
Multiple Offers
Contract in 28 days
Sold for 98% of List

3566 Founders Club Drive in Sarasota
Priced in the mid $800's
Now Under Contract

 

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Topics Covered
Take a Look Through the Script

00:00
Pricing and Marketing
Buyers are Educated
Getting on the Internet

01:54
Being Found on the Net
Groundwork for SarasotaOne
Presentation - Out of Town Buyers

03:44
Quality Video
Promoting Your Home
Placement and Ad Results

05:26
MLS vs John's Video
Founders Club Example
What is Important to Search

06:47
East Trails Example
Rules of Search are Fluid
Verify John's Results

08:26
Distribution of Your Listing
Its About Being Found
Leveraging Other Key Activities

10:01
More Buyers - Sales Results
Works with Any Home
Price is Irrelevant to Placement

11:21
Sellers Pick the Price
Pricing Strategies and Objectives
'Buying the Listing'

12:34
Best Marketing Equals Best Results
Measurable Results Confirm
No Other Broker Compares

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