Search your own address and there will be hundreds or even thousands of entries.
You see, it’s not getting ON the internet that’s the hard part, it’s being FOUND that is the challenge. Every buyer uses the net to find and research property. I don't know of many internet users that have the patience to look through thousands of pages from a search to find your home.![]()
Placement of your home is the key so the agent you choose to market your home DOES matter.
Since first entering into the real estate field full time in 1991, I have seen several ups and downs in the market.
When the market here in Florida lost values in excess of 50% in the 2008 time frame, I knew, when buyers came back, having a top producing site would be key to my company.
Around 2009 when the market was In the tank, I started to look for ways to capture the buyers I knew that had to come. I mean, prices couldn't keep falling forever. So I found a framework in which to build what has become one of the top sites for real estate, SarasotaOne.com. There are over 4300 search phrases that people use to find SarasotaOne.com every month. Over 1100 of those are on page 1.
Google is in the business of search and they only put the best results at the top. My
emphasis has always been quality over quantity and that is part why SarasotaOne ranks so well. My Traffic continues to rise every year.
I leverage the on-line reputation of SarasotaOne to get your home in front of as many buyers as possible.
Nearly every buyer today starts their search on-line and we truly get a lot of people looking.
Of the almost 5,000 newly registered buyer leads we had over the past 12 months, 85% of those folks are from out of town.
What that means for you as a seller is that your presence and presentation on the internet is extremely important.
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Experience Resort-style living within 15 minutes to Siesta Key with this stylish FIRST FLOOR unit with tranquil LAKE VIEW. The unit has an open, bright, and cheerful lay...
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This beautifully maintained two-bedroom, two-bath villa offers the perfect blend of comfort, lifestyle and location in the heart of Sarasota. In fabulous, move-in ready c...
Stunning Golf Course Views & Sunset Skies in Stoneybrook. Ideally positioned in Palmer Ranch’s sought-after Stoneybrook Golf & Country Club, this pristine ground-floor C...
MOTIVATED SELLER This second floor end unit in Plaza De Flores offers a larger floor plan, vaulted ceilings, concrete construction between floors, and concrete party wall...
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Virtually Staged. Looking in the highly desirable GULF GATE area? Your search may be over! This immaculate, move-in-ready 2-bedroom, 2-bath villa with a 1-car garage offe...
Welcome to this beautifully maintained, move-in-ready 2-bedroom, 2-bathroom Sarasota pool home, offering the perfect combination of comfort, flexibility, location, and th...
00:00
Pricing and Marketing
Buyers are Educated
Getting on the Internet
01:54
Being Found on the Net
Groundwork for SarasotaOne
Presentation - Out of Town Buyers
03:44
Quality Video
Promoting Your Home
Placement and Ad Results
05:26
MLS vs John's Video
Founders Club Example
What is Important to Search
06:47
East Trails Example
Rules of Search are Fluid
Verify John's Results
08:26
Distribution of Your Listing
Its About Being Found
Leveraging Other Key Activities
10:01
More Buyers - Sales Results
Works with Any Home
Price is Irrelevant to Placement
11:21
Sellers Pick the Price
Pricing Strategies and Objectives
'Buying the Listing'
12:34
Best Marketing Equals Best Results
Measurable Results Confirm
No Other Broker Compares