Search your own address and there will be hundreds or even thousands of entries.
You see, it’s not getting ON the internet that’s the hard part, it’s being FOUND that is the challenge. Every buyer uses the net to find and research property. I don't know of many internet users that have the patience to look through thousands of pages from a search to find your home.
Placement of your home is the key so the agent you choose to market your home DOES matter.
Since first entering into the real estate field full time in 1991, I have seen several ups and downs in the market.
When the market here in Florida lost values in excess of 50% in the 2008 time frame, I knew, when buyers came back, having a top producing site would be key to my company.
Around 2009 when the market was In the tank, I started to look for ways to capture the buyers I knew that had to come. I mean, prices couldn't keep falling forever. So I found a framework in which to build what has become one of the top sites for real estate, SarasotaOne.com. There are over 4300 search phrases that people use to find SarasotaOne.com every month. Over 1100 of those are on page 1.
Google is in the business of search and they only put the best results at the top. My emphasis has always been quality over quantity and that is part why SaraostaOne ranks so well. My Traffic continues to rise every year.
I leverage the on-line reputation of SarasotaOne to get your home in front of as many buyers as possible.
Nearly every buyer today starts their search on-line and we truly get a lot of people looking.
Of the almost 5,000 newly registered buyer leads we had over the past 12 months, 85% of those folks are from out of town.
What that means for you as a seller is that your presence and presentation on the internet is extremely important.
Model perfect maintenance free home with expansive water views in Sandhill Preserve. This popular Abbeyville floor plan features 2 generous bedrooms, den & 2 baths. Large...
BEST HOME EVER - HOME NOW HAS ALL NEW LUXURY FLOORING THROUGH OUT, NEW LIGHTING IN THE KITCHEN, UPDATED KITCHEN CABINETS, NEW PAINT THROUGH OUT AND ALL NEW BASEBOARDS AND...
This stunning 2022 built, Coastal Elevation home designed with a timeless, neutral palette features 2BR+office (easily a 3rd BR)/2BA and 1843 s.f. and is the LOWEST PRICE...
WOW!!! You have just found the perfect home in the heart of Sarasota! This beautiful and spacious 2 bedroom, 2 bathroom villa offers nearly 1400 square feet of living spa...
One or more photo(s) has been virtually staged. INCLUDE A BOAT A RACKOMINIUM (BOAT STORAGE AND SERVICES) FOR $825,000, SEE MLS a4620540. WEST OF THE TRAIL 2006, GATED WA...
You will fall in love the moment you enter this rarely available FIRST FLOOR waterfront condominium located at Pelican Cove in beautiful Sarasota, Florida! Lovely fully r...
Lovely Ground Floor, Turnkey Furnished Unit, located in the Terraces along the 8th Fairway! Don't miss this great opportunity with updated Hurricane impact Windows. Wel...
Beautiful 2 bedroom, 2 bath condo in the maintenance-free Isles of Sarasota on Palmer Ranch.
Welcome to Tregate Manor! This ground floor two bedroom two bath home needs nothing and is ready for a quick move in. Located under a mile from Crescent Beach you can liv...
Welcome to one of the most quaint and beautiful gated communities in Sarasota, Mira Lago At Palmer Ranch. This residential enclave resembles a small Mediterranean village...
Welcome Home to Your Serene Sanctuary Discover the charm of this immaculately maintained ground floor unit with breathtaking water views from the master bedroom suite,...
Don’t miss out on this great Ground Floor, Turnkey Furnished Condo with Glassed-in Lanai overlooking the brand new 3rd Green complex, Lake and Bulkhead! Boasting Luxury V...
00:00
Pricing and Marketing
Buyers are Educated
Getting on the Internet
01:54
Being Found on the Net
Groundwork for SarasotaOne
Presentation - Out of Town Buyers
03:44
Quality Video
Promoting Your Home
Placement and Ad Results
05:26
MLS vs John's Video
Founders Club Example
What is Important to Search
06:47
East Trails Example
Rules of Search are Fluid
Verify John's Results
08:26
Distribution of Your Listing
Its About Being Found
Leveraging Other Key Activities
10:01
More Buyers - Sales Results
Works with Any Home
Price is Irrelevant to Placement
11:21
Sellers Pick the Price
Pricing Strategies and Objectives
'Buying the Listing'
12:34
Best Marketing Equals Best Results
Measurable Results Confirm
No Other Broker Compares